Be It Enterprises creatively and innovatively increases the reach and capacity of organizations to better serve the health and wellness needs of their constituents. We publish and produce wellness content and programs that Motivate, Educate, Entertain and Transform. In other words, we M.E.E.T people where they are to take them where they want to BE.

Meet Monifa Maat

Monifa Maat, renowned as "The Healthy Motivator," is a community change agent with a diverse skill set and an unwavering commitment to community service. In her multifaceted roles as a speaker, author, coach, performance artist, and public health thought leader, Monifa consistently and passionately advocates for the prevention of chronic diseases and cancers through lifestyle behaviors, especially in at-risk communities facing social, environmental, economic barriers, and health equity injustices.

As a catalyst for change, Monifa employs the influential mediums of performance art, speaking, and writing to raise awareness and inspire action aimed at improving public health. Her upcoming release is a multimedia book bundle and wellness course, uniquely tailored for health workers and caregivers, titled "Bed Aerobics Fitness Flow: 18 Easy Bed Exercise Habits for Reduced Anxiety, Healing & Transformation of the Body, Mind & Spirit," set to launch on March 7th, 2024. Pre-order copies are available here.

Monifa Maat is also the creative force behind the experimental theatrical experience, "CRAVE!," a compelling one-woman play featuring multiple characters. "CRAVE!" delivers a distinctive and potent health message to the community, promoting healthy lifestyle practices, chronic disease prevention, and health equity and inclusion.

Her educational journey includes earning a Bachelor of Arts in Professional Studies from Pace University and a Master of Public Administration (MPA) from Keller Graduate School of Management. As a dedicated community change agent and a certified community scientist (City College of New York Continuing and Professional Studies | Community Scientist Institute), Monifa Maat leverages the transformative power of performance art and mass communications to drive awareness and ignite action in critical health areas.

Through her work, Monifa Maat aspires to be a beacon of inspiration, motivating individuals and communities toward healthier, more resilient futures.

“I started Be It Enterprises is because I've seen so many promising health and wellness initiatives lack the resources, funding and/or participation to sustain and keep them thriving to address the core health and wellness concerns of the communities in which they belong.

Be It Enterprises aims to motivate communities to engage in healthful lifestyle practices through unique, creative and inspirationally transformative approaches to healthy lifestyle behaviors that are sustainable and CAN-DOable.”

Central to our philosophy is the belief that “the achievement of dreams sprouts from the grounds of wellness.”

–Monifa Maat

Actual Testimonials from practitioners of Bed Aerobics Fitness Flow…
“I am an avid exerciser but since chronically injuring my ankle over two years ago, I have been unable to resume my normal exercise routine. In just a short time Ms. Maat’s exercises has allowed me to continue exercising with comfort, while rebuilding the confidence I lost due to my injury. “ —Janise LaBoard, NYC
“I had a lot of physical problems, total knee reconstruction, hand damage, I just wanted to try it out. My physical therapist recommended me for the class. It was phenomenal! Ms. Maat’s exercise techniques help me get moving in the morning and its getting easier and easier every day. Even if you don’t have a disability, this class, it will help you to feel better.”
—A. Adekunle, NYC
“The exercises are easy, anyone can do it. Most importantly I feel good about me emotionally and physically…I feel strong.” —Connie Ruiz, Bronx NY